
The sweet aroma of strawberries fills your kitchen as these charming Valentine cookies bake to soft, chewy perfection. With their pretty pink color, glossy glaze, and festive heart sprinkles, these cookies transform a simple cake mix into an irresistible treat that's perfect for sharing with those you love.
The first time I made these for my daughter's class Valentine's party, the kids' eyes lit up at the sight of the sparkly pink cookies. Now they're our annual Valentine's tradition, bringing smiles to everyone who receives them.
Essential Ingredients and Selection Tips
- Strawberry cake mix: Choose a high-quality brand for the best flavor
- Large eggs: Must be room temperature for proper mixing
- Vegetable oil: Creates the perfect chewy texture
- Powdered sugar: Sift for the smoothest glaze
- White chocolate: Use real chocolate, not candy melts
- Heart sprinkles: Choose smaller sizes for better distribution
Step-by-Step Instructions
Create the Perfect Dough
- Mix cake mix with eggs and oil until fully combined
- Dough will be thick and slightly sticky
- Let rest for 5 minutes to hydrate
- Check consistency before scooping

Shape with Precision
- Use a cookie scoop for uniform sizes
- Roll gently between palms for smooth balls
- Place on lined baking sheets with space between
- Flatten slightly with palm if desired
Master the Bake
- Watch for slight spreading and cracking
- Edges should be just set but centers soft
- Don't overbake - they continue setting as they cool
- Cool completely before decorating
Perfect the Decoration
- Make glaze slightly thicker than you think you need
- Dip cookies at an angle for best coverage
- Add sprinkles while glaze is wet
- Let set between layers of decoration
One of my favorite memories is watching my young niece carefully placing heart sprinkles on each cookie, treating them like tiny works of art.
Make-Ahead Options
Prepare the cookies up to 2 days ahead, but add the glaze and decorations the day of giving.
Creative Variations
During other seasons, I change up the sprinkles and colors - pastel for spring, bright colors for summer, and metallic for winter holidays.

After years of making these Valentine cookies, I've learned they're more than just a sweet treat - they're a way to show love and create memories. Whether shared with classmates, coworkers, or family, these pretty pink cookies never fail to bring joy to everyone who receives them.
Frequently Asked Questions
- → Can I use a different flavor cake mix?
- Yes! Any cake mix flavor works with this recipe. Try vanilla or chocolate for different variations.
- → How long do these cookies keep?
- Store in an airtight container for up to 5 days. Layer with wax paper to prevent sticking.
- → Can I freeze these cookies?
- Freeze unglazed cookies for up to 3 months. Add decorations after thawing.
- → Why did my cookies spread too much?
- Make sure not to overmix the dough and chill it for 30 minutes if it seems too soft.
- → Can I make these ahead?
- Yes! Make the cookies ahead and decorate the day you plan to serve them for the freshest look.